You work for an advertiser or agency with an upfront deal. What is the best way to reserve Google Preferred inventory?
- Through a third-party provider
- Through a Google representative
The correct answer is:
Through a Google representative
Explanation: Reserve media: Google will set up your campaign and get it ready for launch. But keep in mind that it takes a village! Brands, media agencies, creative agencies, your Google team, etc. Be sure to check with your Google representative on roles and responsibilities for each party to ensure a smooth launch.
Read more here:
Course: AdWords Video Certification
Topic: Launching your video campaign