True or False: Advertisers can implement a re-marketing tag for mastheads

  • True
  • False

The correct answer is:

True

Explanation:

Remarketing on Impression: Only AdWords remarketing tags will be accepted. Implementation should be done in the layout and called only after completion of initial load.
Remarketing on User Click: Either AdWords or Floodlight remarketing tags will be accepted. Implementation should be done in the layout upon any and all clicks to the unit.
Read more here: https://support.google.com/displayspecs/answer/6244603