If you want to direct people to specific pages on your website from an ad, you can create an ad that uses:

  • sitelink extensions
  • previous visit extensions
  • callout extensions
  • location extensions

The correct answer is:

  • Sitelink extensions

Explanation: Sitelinks can take people to specific pages on your site—your store hours, a specific product, or more. When someone clicks or taps on your links, they skip right to what they want to know or buy.

Read more here: https://support.google.com/adwords/answer/2375416?hl=en