A person is searching their mobile for cold medicine at 2 a.m. in a supermarket. It’s January

  • “15% off top-selling cold medicines”
  • “$1.00 off 2-liter sodas — click here”

correct answer:

  • “15% off top-selling cold medicines”

explanation:

This message does a logical job of harnessing four key pieces of context: searching for medicine, during cold season, in a supermarket, and at a shopping time that may indicate pressing need.